kiss한국스포츠개발원

Industry Office

Department of Sports Industry

Department of Sports Industry carries out a
variety of projects that contribute to the indust-
rial growth potential and high value-added
sports businesses in orderto make a transition
from the 'sports powerhouse' to the 'sports
industry powerhouse'.
To name some of its projects, there are:
developing new markets through facilitating
convergence of sports and other industries,
supporting small but strong sports companies in financing and management, encouraging development of new technology by certifying R&D and sports goods, training and producing professional manpower, supporting start-ups in sports industry, creating jobs, and establishing information data of sports businesses.

Local Convergence Sports Industry Promotion Project

Project Summary
  • Recruiting sports companies that integrated tourism, medical treatment, textile, IT, etc. with their field of businesses
  • A working group selects 4 or less sports companies.
  • Matching Funds Condition: mix of 70% from KISS funds (max. 300 million KRW) and 30% from the selected company’s funds
Contact for Inquiries
  • Market Development Team, +82-2-970-9543

Publishing Consumer Report on Sports Industry

Project Summary
  • Providing correct and exact information for sports industry consumers through comparing the quality and capabilities of domestic and foreign sports goods (publishing in Aug., Oct. and Dec. in 2014)
    • Report Themes: Golf supplies, Outdoor jackets, backpacks for climbers, etc.
    • Other Contents: Interview with professionals, Consumer profile survey, Function test, Comparing and analyzing quality, performance and price
    • Organizing and operating editorial board consist of civic, academic and industrial experts
Contact for Inquiries
  • Market Development Team, +82-2-970-9543

Hosting Sports Service Market Expansion Idea Contest

Project Summary
  • Hosting the idea contest and developing an mobile application
    • Discovering new business field of convergence and commercializing the idea through application development
Contact for Inquiries
  • Market Development Team, +82-2-970-9665